Google Ads
Google Ads

CultureNI Release iPhone Application

CultureNI Release iPhone Application

@CultureNI have released their very own dedicated iPhone application. Fancy taking a trip through the countryside where Seamus Heaney grew up? Or getting the head designer at Belleek Pottery to give you a personal tour? Or how about flicking through some of the ancient treasures of the Linen Hall Library?

Tourists visiting Northern Ireland can now do all these things and more before they arrive with the launch of an exciting range of audio and video tourism guides and a new iPhone app.

Produced by the Culture Northern Ireland website, the guides cover towns and cities across Northern Ireland, from Ballymena to Enniskillen to Newry, and highlight a myriad of arts venues, museums and festivals. The iPhone app includes recent articles and reviews, as well as a comprehensive listings guide.

Launching the initiative at the Nerve Centre, in Derry~Londonderry, Alan Clarke, chief executive of the Northern Ireland Tourist Board said: “This is a great example of how interactive media can be used to reach tourists. The creation of online videos, MP3 guides and event listings will provide a rich source of information to help visitors get the most out of their stay here in Northern Ireland.”

Artists as diverse as writer Malachi O’Doherty and County Down rockers The Answer appear in the guides, which also feature backing tracks from up-and-coming Northern Ireland musicians.

Mr Clarke added: “The importance of the internet as a means of communication and the use of mobile devices in accessing it cannot be underestimated. The new online guides, created through this project, will provide visitors with information to help them plan their itinerary before they travel.

“They will also help local tourism providers engage with tourists during their stay to encourage them to find out more about the area they are visiting.”

The project, which has been part-financed by the European Regional Development Fund under the European Sustainable Competitiveness Programme for Northern Ireland, administered by the Northern Ireland Tourist Board, has also included a re-design of the popular Culture Northern Ireland website and the development of a new Culture Northern Ireland iPhone application.

David Lewis, director of Culture Northern Ireland, said: “Northern Ireland has a unique cultural heritage and a thriving arts scene, and we’ve got to let people know about it through as many different platforms as possible.

“As well as the video guides, the Culture Northern Ireland website has a new What’s On section with thousands of searchable events and a festival calendar so tourists can quickly find out what to do. We’re also linking into popular social media platforms like Facebook and Twitter to get the message out there.”

Internationally, cultural tourism is developing into one of the fastest-growing and most sustainable aspects of the tourism industry, accounting for over 40% of all world travel. It has the potential to make a significant impact on the Northern Ireland economy, particularly with Derry~Londonderry winning UK City of Culture status in 2013.

Roisin McDonough, chief executive of the Arts Council of Northern Ireland, which funds the Culture Northern Ireland website, said:

“These new video guides will provide an enhanced experience for Culture Northern Ireland web users, as well as helping to showcase Northern Ireland as an exciting tourist destination. Our cultural tourism offering is unique and it is vital that we continue to communicate with visitors about our rich artistic legacy.”

For further information and to watch the video guides go to

Be Sociable, Share!

    Related Articles

    • 5 Tips for Animation Success5 Tips for Animation Success
      Joel Simon is one of Ireland's most successful and award winning animators. Joel started the Flickerpix studio a number of years ago winning an IFT...
    • faf : Ciaran Maddenfaf : Ciaran Madden
      This week's FaF is local student, blogger, and social animal Ciaran Madden. Ciaran is  probably most importantly is the Chief Organiser of CupcakeC...
    • faf : Nick Spencefaf : Nick Spence
      This week's Five Apps Friday candidate is Nick Spence. Nick is Macworld‘s online news editor, reviewer and blogger who also freelances for a ...
    • 8tracks Radio for iPhone App Review8tracks Radio for iPhone App Review
      The mix tape is an art form that future generations will never truly get to appreciate. While it is easy enough to make someone a mix CD and the so...
    • TapFX for iPhone App ReviewTapFX for iPhone App Review
      If photography is something you are genuinely into and serious about then you will probably not wish to add any effects to your photos any more out...
    • The Votes Are In&#8230-The Votes Are In&#8230-
      The votes are in, and in all of the reviews of Mac OS mobile iOS4 dominates the competition. With its intuitive design and state of the art apps it...
    Back to
    News and Articles

    No comments

    Leave a Reply